000 03992cam a2200601 a 4500
001 BDZ0011472734
003 StDuBDS
005 20201209145627.0
008 110127s2011 maua b 001 0 eng d
010 _a2011003989
016 7 _a015701276
_2Uk
020 _a9781405184182:
_c£99.99
020 _a9781405184182
_q(hardback)
020 _a1405184183
_q(hardback)
029 1 _aAU@
_b000046638626
029 1 _aCHBIS
_b006342124
029 1 _aCHBIS
_b010414781
029 1 _aCHDSB
_b005594025
029 1 _aCHVBK
_b123343887
029 1 _aCHVBK
_b17310911X
029 1 _aCHVBK
_b332593827
029 1 _aNZ1
_b13679399
035 _a(OCoLC)671701618
040 _aStDuBDS
_beng
_cStDuBDS
_dUk
_dStDuBDSZ
042 _apcc
050 0 _bH35 2011
072 7 _aJBCT
_2thema
072 7 _aJBCC
_2thema
082 0 0 _a302.23
_222
245 0 4 _aThe handbook of media audiences /
_c[edited by] Virginia Nightingale.
260 _aOxford :
_bWiley-Blackwell,
_c2011.
300 _axiii, 540 p. :
_bill. ;
_c26 cm.
490 1 _aGlobal handbooks in media and communication research
500 _a127.80 CW808
504 _aIncludes bibliographical references and index.
505 0 _a[Part 1: Being audiences] Introduction / Virginia Nightingale -- Readers as audiences / Wendy Griswold, Elizabeth Lenaghan, and Michelle Naffziger -- Listening for listeners : the work of arranging how listening will occur in cultures of recorded sound / Jackie Cook -- Viewing / Shawn Shimpach -- Search and social media / Virginia Nightingale -- Spreadable media : how audiences create value and meaning in a networked economy / Joshua Green and Henry Jenkins ; Going mobile / Gerard Goggin.
505 0 _a[Part 2: Theorizing audiences] Audiences and publics, media and public spheres / Richard Butsch -- The implied audience of communications policy making : regulating media in the interests of citizens and consumers / Sonia Livingstone and Peter Lunt -- New configurations of the audience? The challenges of user-generated content for audience theory and media participation / Nico Carpentier -- The necessary future of the audience ... and how to research it / Nick Couldry -- Reception / Cornel Sandvoss -- Affect theory and audience / Anna Gibbs.
505 0 _a[Part 3: Researching audiences] Toward a branded audience : on the dialectic between marketing and consumer agency / Adam Arvidsson -- Ratings and audience measurement / Philip M. Napoli -- Quantitative audience research : embracing the poor relation / David Deacon and Emily Keightley -- Media effects in context / Brian O'Neill -- Cultivation analysis and media violence / Andy Ruddock -- Creative and visual methods in audience research / Fatimah Awan and David Gauntlett -- Locating media ethnography / Patrick D. Murphy.
505 0 _a[Part 4: Doing audience research] Children's media cultures in comparative perspective / Sonia Livingstone and Kirsten Drotner -- Fan cultures and fan communities / Kristina Busse and Jonathan Gray -- Beyond the presumption of identity? Ethnicities, cultures, and transnational audiences / Mirca Madianou -- Participatory vision : watching movies with Yolngu / Jennifer Deger -- The audience is the show / Annette Hill -- Seeking the audience for news : response, news talk, and everyday practices / S. Elizabeth Bird -- Sport and its audiences / David Rowe.
650 0 _aMass media
_xAudiences
_95394
650 0 _aMass media and culture.
_99585
650 7 _aSOCIAL SCIENCE / Media Studies
_2bisacsh
650 7 _aSOCIAL SCIENCE
_xMedia Studies
650 7 _aMedia studies
_2thema
650 7 _aCultural studies
_2thema
700 1 _aNightingale, Virginia.
830 0 _aGlobal media and communication handbook series (iamcr) ;
_v1.
856 4 2 _3Cover image
_uhttp://catalogimages.wiley.com/images/db/jimages/9781405184182.jpg
942 _2ddc
_cCW_GL
999 _c47554
_d47554