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999 _c48815
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001 ocn986222002
003 OCoLC
005 20201209145703.0
006 m o d
007 cr cnu||||||||
008 170508s2017 sz ob 001 0 eng d
015 _aGBB8J9958
_2bnb
016 7 _a019099682
_2Uk
020 _a9783319843155
020 _a331984315X
024 7 _a10.1007/978-3-319-50091-1
_2doi
029 1 _aAU@
_b000061156193
040 _aLGG
_beng
_erda
_epn
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_dMERER
_dOCLCQ
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050 4 _b.T86 2017
072 7 _aKJE
_2bicssc
072 7 _aBUS090000
_2bisacsh
072 7 _aCOM064000
_2bisacsh
082 0 4 _a658.05
100 1 _aTurban, Efraim,
_915352
245 1 0 _aIntroduction to electronic commerce and social commerce /
_cby Efraim Turban, Judy Whiteside, David King, Jon Outland.
250 _a4th edition.
264 1 _aCham :
_bSpringer International Publishing,
_c2017.
300 _axxv, 435 p. ;
_b28 cm. ; pbk.
336 _btxt
490 1 0 _aSpringer Texts in Business and Economics,
_x2192-4333
500 _a64.13
504 _aIncludes bibliographical references and index.
505 0 _aOverview of Electronic Commerce -- E-Commerce: Mechanisms, Platforms, and Tools -- Retailing in Electronic Commerce: Products and Services -- Business-to-Business E-Commerce -- Innovative EC Systems: From E-Government to E-Learning, Knowledge Management, E-Health, and C2C Commerce -- Mobile Commerce and the Internet of Things -- Social Commerce: Foundations, Social Marketing, and Advertising -- Social Enterprise and Other Social Commerce Topics -- Marketing and Advertising in E-Commerce -- E-Commerce Security and Fraud Issues and Protections -- Electronic Commerce Payment Systems and Order Fulfillment -- Implementation Issues: From Globalization to Justification, Privacy, and Regulation.
650 0 _aBusiness.
650 0 _aManagement information systems.
_95342
650 0 _aElectronic commerce.
_99696
650 7 _aComputers
_xEnterprise Applications
_xBusiness Intelligence Tools.
650 7 _aBusiness mathematics & systems.
650 7 _aBusiness & Economics
_xE-Commerce
_xGeneral.
650 7 _aE-commerce: business aspects.
700 1 _aWhiteside, Judy,
700 1 _aKing, David,
700 1 _aOutland, Jonathan,
942 _2ddc
_cCW_GL