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008 880518s1988 nyu b 001 0 eng
010 _a88017207
020 _a0471629723
020 _a0471629855 (pbk.)
020 _a9780471629726
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070 0 _aHD62.7.R47
072 0 _aX700
072 7 _aKJVS
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072 7 _aKJ
_2thema
082 _a658.022
100 1 _aResnik, Paul.
_922804
245 1 4 _aThe small business bible :
_bthe make-or-break factors for survival and success /
_cPaul Resnik.
260 _aNew York :
_bJ. Wiley,
_cc1988.
300 _aviii, 230 p. ;
_c26 cm.
500 _aIncludes index.
504 _aBibliography: p. 223-225.
505 0 _aMaking and breaking the small business -- No room for illusions: small business realities and self-deception -- Sutton's law: simple is effective -- Connecting products and customers -- Marketing the products -- Building and managing the staff -- Managing the accounting and financial controls -- Managing cash availability -- The pitfalls of expansion: managing growth -- Understanding the business inside out -- Planning for action and results.
590 _a21.18
650 0 _aSmall business
_xManagement
_97498
650 7 _aSmall businesses & self-employed
_2thema
_931505
650 7 _aBusiness & Management
_2thema
_940045
653 _aSmall firms
_aManagement
902 _a140901
903 _aMARS
907 _a.b10053955
_bcgen
_c-
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998 _b1
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