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_aTIZA _b22855 |
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| 082 | _a658.8 | ||
| 100 | 1 |
_aMassingham, Lester. _922535 |
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_aMini cases in marketing / _cLester Massingham and Geoff Lancaster. |
| 260 |
_bPublished on behalf of the Institute of Marketing [by] Heinemann Professional, _c1990. |
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| 300 | _avi,168p. | ||
| 490 | 1 | _aThe Marketing series | |
| 500 | _aIncludes index. | ||
| 590 | _a14.40 | ||
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_aMarketing. _942244 |
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_aMarketing _xManagement _95381 |
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| 653 | _aMarketing | ||
| 700 | 1 |
_aLancaster, Geoffrey. _929303 |
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| 710 | 2 |
_aChartered Institute of Marketing. _924296 |
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| 830 | 4 |
_aThe Marketing series. _942245 |
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