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| 005 | 20201215151121.0 | ||
| 008 | 930729s1993 enka b 001 0 eng | ||
| 010 | _a93184138 | ||
| 020 | _a0750607890 | ||
| 020 |
_a9780750607896: _c£16.95 |
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_aKNS _2thema |
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| 082 | _a658.8 | ||
| 100 | 1 |
_aMudie, Peter. _925380 |
|
| 245 | 1 | 4 |
_aThe management and marketing of services / _cPeter Mudie and Angela Cottam. |
| 260 |
_aOxford ; _aBoston : _bButterworth Heinemann, _c1993. |
||
| 300 |
_axi, 269 p. : _bill. ; _c25 cm. |
||
| 490 | 0 | _aB H contemporary business series | |
| 500 | _aCW037, CW043, CW083 | ||
| 500 | _aCW838 | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 590 | _a16.95 | ||
| 650 | 0 |
_aService industries _xManagement _97366 |
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| 650 | 0 |
_aService industries _xMarketing _98960 |
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| 650 | 7 |
_aSales & marketing management _2thema _944705 |
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| 650 | 7 |
_aHospitality & service industries _2thema _944706 |
|
| 653 | 0 |
_aBusiness _aMarketing |
|
| 700 | 1 |
_aCottam, Angela. _925381 |
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