Marketing management.
Kotler, Philip.
Marketing management. - 12th ed. / Philip Kotler, Kevin Lane Keller. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006. - 1 v. (various pagings) : col. ill. ; 29 cm.
CW_IAA CW037, CW121 CW838
Includes bibliographical references and index.
9780131457577: £47.99 0131457578
2004029595
Marketing--Management
Marketing.
Business and Management.
Sales & marketing
Sales & marketing management
/ .K64 2006
658.8
Marketing management. - 12th ed. / Philip Kotler, Kevin Lane Keller. - Upper Saddle River, N.J. : Pearson/Prentice Hall, c2006. - 1 v. (various pagings) : col. ill. ; 29 cm.
CW_IAA CW037, CW121 CW838
Includes bibliographical references and index.
9780131457577: £47.99 0131457578
2004029595
Marketing--Management
Marketing.
Business and Management.
Sales & marketing
Sales & marketing management
/ .K64 2006
658.8