MARC details
000 -LEADER |
fixed length control field |
01594nam a2200469 a 4500 |
001 - CONTROL NUMBER |
control field |
BDZ0006523313 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
StDuBDS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20201215154416.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
050330s2006 njua f b 001|0|eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2004029595 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780131457577: |
Terms of availability |
£47.99 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0131457578 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
StDuBDS |
Language of cataloging |
eng |
Transcribing agency |
StDuBDS |
Modifying agency |
StDuBDSZ |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Item number |
.K64 2006 |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
BUS |
Source |
ukslc |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
KJS |
Source |
thema |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
KJMV7 |
Source |
thema |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.8 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Kotler, Philip. |
9 (RLIN) |
14638 |
245 10 - TITLE STATEMENT |
Title |
Marketing management. |
250 ## - EDITION STATEMENT |
Edition statement |
12th ed. / |
Remainder of edition statement |
Philip Kotler, Kevin Lane Keller. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Upper Saddle River, N.J. : |
Name of publisher, distributor, etc. |
Pearson/Prentice Hall, |
Date of publication, distribution, etc. |
c2006. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
1 v. (various pagings) : |
Other physical details |
col. ill. ; |
Dimensions |
29 cm. |
500 ## - GENERAL NOTE |
General note |
CW_IAA |
500 ## - GENERAL NOTE |
General note |
CW037, CW121 |
500 ## - GENERAL NOTE |
General note |
CW838 |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
590 ## - LOCAL NOTE (RLIN) |
a |
77.66 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Management |
9 (RLIN) |
5381 |
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing. |
9 (RLIN) |
85417 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Business and Management. |
Source of heading or term |
ukslc |
9 (RLIN) |
31536 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Sales & marketing |
Source of heading or term |
thema |
9 (RLIN) |
85418 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Sales & marketing management |
Source of heading or term |
thema |
9 (RLIN) |
85419 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Keller, Kevin Lane, |
Dates associated with a name |
1956- |
9 (RLIN) |
23725 |
856 41 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
<a href="http://wps.prenhall.com/bp_kotler_mm_12/">http://wps.prenhall.com/bp_kotler_mm_12/</a> |
Link text |
Link to the COMPANION WEBSITE for this publication |
856 41 - ELECTRONIC LOCATION AND ACCESS |
Link text |
Send a message to library staff if access to this online resource is unavailable. |
Uniform Resource Identifier |
<a href="mailto:libdesk@itcarlow.ie?subject=Resource%20unavailable">mailto:libdesk@itcarlow.ie?subject=Resource%20unavailable</a> |
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) |
a |
170517 |
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
a |
.b10273219 |
b |
multi |
c |
- |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Suppress in OPAC |
0 |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
Operator's initials, OID (RLIN) |
8 |
Cataloger's initials, CIN (RLIN) |
060308 |
First Date, FD (RLIN) |
m |
Local |
a |
-- |
- |
-- |
0 |