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Marketing management. (Record no. 25629)

MARC details
000 -LEADER
fixed length control field 01594nam a2200469 a 4500
001 - CONTROL NUMBER
control field BDZ0006523313
003 - CONTROL NUMBER IDENTIFIER
control field StDuBDS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20201215154416.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 050330s2006 njua f b 001|0|eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004029595
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780131457577:
Terms of availability £47.99
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0131457578
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
Language of cataloging eng
Transcribing agency StDuBDS
Modifying agency StDuBDSZ
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Item number .K64 2006
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS
Source ukslc
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJS
Source thema
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJMV7
Source thema
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
9 (RLIN) 14638
245 10 - TITLE STATEMENT
Title Marketing management.
250 ## - EDITION STATEMENT
Edition statement 12th ed. /
Remainder of edition statement Philip Kotler, Kevin Lane Keller.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, N.J. :
Name of publisher, distributor, etc. Pearson/Prentice Hall,
Date of publication, distribution, etc. c2006.
300 ## - PHYSICAL DESCRIPTION
Extent 1 v. (various pagings) :
Other physical details col. ill. ;
Dimensions 29 cm.
500 ## - GENERAL NOTE
General note CW_IAA
500 ## - GENERAL NOTE
General note CW037, CW121
500 ## - GENERAL NOTE
General note CW838
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
590 ## - LOCAL NOTE (RLIN)
a 77.66
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
9 (RLIN) 5381
650 0# - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
9 (RLIN) 85417
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business and Management.
Source of heading or term ukslc
9 (RLIN) 31536
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales & marketing
Source of heading or term thema
9 (RLIN) 85418
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales & marketing management
Source of heading or term thema
9 (RLIN) 85419
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane,
Dates associated with a name 1956-
9 (RLIN) 23725
856 41 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://wps.prenhall.com/bp_kotler_mm_12/">http://wps.prenhall.com/bp_kotler_mm_12/</a>
Link text Link to the COMPANION WEBSITE for this publication
856 41 - ELECTRONIC LOCATION AND ACCESS
Link text Send a message to library staff if access to this online resource is unavailable.
Uniform Resource Identifier <a href="mailto:libdesk@itcarlow.ie?subject=Resource%20unavailable">mailto:libdesk@itcarlow.ie?subject=Resource%20unavailable</a>
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN)
a 170517
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b10273219
b multi
c -
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Operator's initials, OID (RLIN) 8
Cataloger's initials, CIN (RLIN) 060308
First Date, FD (RLIN) m
Local a
-- -
-- 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Checked out Date last seen Date last checked out Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Carlow Campus Library Carlow Campus Library General Lending 08/03/2006 77.66 10   658.8 49810 19/11/2008 03/07/2017 27/08/2008 1 77.66 03/07/2017 General Lending
    Dewey Decimal Classification     Carlow Campus Library Carlow Campus Library General Lending 08/03/2006 77.76 48 26 658.8 49812   18/02/2020 11/02/2020 1 77.76 03/07/2017 General Lending
    Dewey Decimal Classification     Carlow Campus Library Carlow Campus Library General Lending 08/03/2006 77.76 33 13 658.8 49819   18/08/2020   1 77.76 03/07/2017 General Lending
    Dewey Decimal Classification     Carlow Campus Library Carlow Campus Library General Lending 08/03/2006 77.76 34 2 658.8 49814   07/06/2018 26/04/2018 1 77.76 03/07/2017 General Lending
    Dewey Decimal Classification     Wexford Campus Library Wexford Campus Library Wexford General Lending 08/03/2006 77.76 28 12 658.8 49821   03/07/2017   1 77.76 03/07/2017 General Lending
    Dewey Decimal Classification     Wicklow Campus Library Wicklow Campus Library Wicklow County Campus Lending 23/11/2010 77.66     658.8 64002   03/07/2017   1 77.66 03/07/2017 General Lending

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