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Spiro, Rosann L.

Management of a sales force. Rosann L. Spiro, William J. Stanton, Gregory A. Rich. - 11th ed. / Rosann L. Spiro, William J. Stanton, Gregory A. Rich. - Boston : McGraw-Hill/Irwin, c2003. - xxiii, 564 p. : ill. ; 26 cm. - McGraw-Hill/Irwin series in marketing .

CW838 Rev. ed. of: Management of a sales force / William J. Stanton, Rosann Spiro. 10th ed. c1999. CW037 CW018

Includes bibliographical references and indexes.

ISBN: 9780072398878 9780071198981 0072398876

LCCN: 2002027887

Subjects--Topical Terms:
Sales management.
Sales & marketing
Sales & marketing management

LC Class. No.: / .S78 2003

Dewey Class. No.: 658.8102