Managerial economics and business strategy /
Baye, Michael R., 1958-
Managerial economics and business strategy / Michael R. Baye. - 7th ed. - New York : McGraw-Hill/Irwin, c2010. - xxxii, 621 p. : ill. ; 24 cm. ; pbk. - The McGraw-Hill series economics . - McGraw-Hill series in economics. .
CW017
Includes bibliographical references and indexes.
Fundamentals of managerial economics -- market forces: demand and supply -- quantitative demand analysis -- the theory of individual behaviour -- the production process and costs -- the organization of the firm -- the nature of industry -- managing in competitive, monopolistic, and monopolistically competitive markets -- basic oligopoly models -- game theory: inside oligopoly -- pricing strategies for firms with market power -- the economics of information -- advanced topics in business strategy -- a manager's guide to government in the marketplace -- challenges at time warner:
9780073375960 (alk. paper) 0073375969 (alk. paper) 9780071267441 (pbk.) 0071267441 (pbk.) 9780073375960
2009017267
Managerial economics.
Strategic planning.
Business strategy
Microeconomics
Economics
338.5024658
Managerial economics and business strategy / Michael R. Baye. - 7th ed. - New York : McGraw-Hill/Irwin, c2010. - xxxii, 621 p. : ill. ; 24 cm. ; pbk. - The McGraw-Hill series economics . - McGraw-Hill series in economics. .
CW017
Includes bibliographical references and indexes.
Fundamentals of managerial economics -- market forces: demand and supply -- quantitative demand analysis -- the theory of individual behaviour -- the production process and costs -- the organization of the firm -- the nature of industry -- managing in competitive, monopolistic, and monopolistically competitive markets -- basic oligopoly models -- game theory: inside oligopoly -- pricing strategies for firms with market power -- the economics of information -- advanced topics in business strategy -- a manager's guide to government in the marketplace -- challenges at time warner:
9780073375960 (alk. paper) 0073375969 (alk. paper) 9780071267441 (pbk.) 0071267441 (pbk.) 9780073375960
2009017267
Managerial economics.
Strategic planning.
Business strategy
Microeconomics
Economics
338.5024658