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Managerial economics and business strategy / Michael R. Baye.

By: Material type: TextTextSeries: McGraw-Hill series in economicsPublication details: New York : McGraw-Hill/Irwin, c2010.Edition: 7th edDescription: xxxii, 621 p. : ill. ; 24 cm. ; pbkISBN:
  • 9780073375960 (alk. paper)
  • 0073375969 (alk. paper)
  • 9780071267441 (pbk.)
  • 0071267441 (pbk.)
  • 9780073375960
Subject(s): DDC classification:
  • 338.5024658
Online resources:
Contents:
Fundamentals of managerial economics -- market forces: demand and supply -- quantitative demand analysis -- the theory of individual behaviour -- the production process and costs -- the organization of the firm -- the nature of industry -- managing in competitive, monopolistic, and monopolistically competitive markets -- basic oligopoly models -- game theory: inside oligopoly -- pricing strategies for firms with market power -- the economics of information -- advanced topics in business strategy -- a manager's guide to government in the marketplace -- challenges at time warner:
Holdings
Item type Current library Call number Copy number Status Date due Barcode
General Lending Carlow Campus Library General Lending 338.5024658 (Browse shelf(Opens below)) 1 Available 67695
General Lending Wexford Campus Library Wexford General Lending 338.5024658 (Browse shelf(Opens below)) 0 Available 82472
General Lending Wexford Campus Library Store - Ask Library Staff 338.5024658 (Browse shelf(Opens below)) 0 Available 61960
General Lending Wexford Campus Library Wexford General Lending 338.5024658 (Browse shelf(Opens below)) 0 Available 61961
General Lending Wexford Campus Library Wexford General Lending 338.5024658 (Browse shelf(Opens below)) 0 Available 61962
General Lending Wexford Campus Library Wexford General Lending 338.5024658 (Browse shelf(Opens below)) 0 Available 61963
General Lending Wexford Campus Library Store - Ask Library Staff 338.5024658 (Browse shelf(Opens below)) 0 Available 61964

CW017

Includes bibliographical references and indexes.

Fundamentals of managerial economics -- market forces: demand and supply -- quantitative demand analysis -- the theory of individual behaviour -- the production process and costs -- the organization of the firm -- the nature of industry -- managing in competitive, monopolistic, and monopolistically competitive markets -- basic oligopoly models -- game theory: inside oligopoly -- pricing strategies for firms with market power -- the economics of information -- advanced topics in business strategy -- a manager's guide to government in the marketplace -- challenges at time warner:

53.74

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