The management of marketing /
Wilson, M. T.
The management of marketing / Mike Wilson. - Farnborough, Hants. : Gower, c1980. - xvii,141p. : ill. ; 31cm.
Includes index.
Bibliography: p. 137-138.
9780566021916 : £15.00 0566021919
Marketing.
Marketing--Management
Sales & marketing management
Marketing
658.8
The management of marketing / Mike Wilson. - Farnborough, Hants. : Gower, c1980. - xvii,141p. : ill. ; 31cm.
Includes index.
Bibliography: p. 137-138.
9780566021916 : £15.00 0566021919
Marketing.
Marketing--Management
Sales & marketing management
Marketing
658.8