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Taylor, Heidi (Marketing consultant),

B2B marketing strategy : differentiate, develop and deliver lasting customer engagement / Heidi Taylor. - London : KoganPage, 2018. - xi, 200 pages : illustrations (black and white) ; 24 cm

18.84 CW908

Includes bibliographical references and index.

ISBN: 9780749481063: £19.99 œ19.99

LCCN: 2017026095

Subjects--Topical Terms:
Industrial marketing.
Business and Management.
Business & Management
Business innovation
Sales & marketing management
Sales & marketing

LC Class. No.: / .T3 2018

Dewey Class. No.: 658.804