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B2B marketing strategy : (Record no. 48451)

MARC details
000 -LEADER
fixed length control field 01572nam a2200469 i 4500
001 - CONTROL NUMBER
control field BDZ0030527699
003 - CONTROL NUMBER IDENTIFIER
control field StDuBDS
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20201209145652.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170804s2018 enka f b 001|0|eng|d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2017026095
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749481063:
Terms of availability £19.99
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9780749481070 (Mobipocket ebook) :
Terms of availability œ19.99
029 0# - OTHER SYSTEM CONTROL NUMBER (OCLC)
OCLC library identifier DKDLA
System control number 820030-katalog:2391299
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)1028638254
040 ## - CATALOGING SOURCE
Original cataloging agency StDuBDS
Language of cataloging eng
Transcribing agency StDuBDS
Modifying agency StDuBDSZ
Description conventions rda
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Item number .T3 2018
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS
Source ukslc
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJ
Source thema
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJD
Source thema
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJMV7
Source thema
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJS
Source thema
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.804
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Taylor, Heidi
Titles and words associated with a name (Marketing consultant),
245 10 - TITLE STATEMENT
Title B2B marketing strategy :
Remainder of title differentiate, develop and deliver lasting customer engagement /
Statement of responsibility, etc. Heidi Taylor.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. KoganPage,
Date of publication, distribution, etc. 2018.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 200 pages :
Other physical details illustrations (black and white) ;
Dimensions 24 cm
500 ## - GENERAL NOTE
General note 18.84 CW908
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industrial marketing.
9 (RLIN) 4619
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business and Management.
Source of heading or term ukslc
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business & Management
Source of heading or term thema
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business innovation
Source of heading or term thema
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales & marketing management
Source of heading or term thema
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales & marketing
Source of heading or term thema
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Taylor, Heidi
740 0# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title Business to business marketing strategy
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type General Lending
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Carlow Campus Library Carlow Campus Library General Lending 09/01/2019 18.84 4 5 658.804 84534 03/03/2020 22/02/2020 18.84 09/01/2019 General Lending

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