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Cases in marketing techniques.

West, Alan, 1951-

Cases in marketing techniques. - Paul Chapman, 1988. - [256] p.

ISBN: 1853960330 (pbk) : £12.95 : CIP confirmed 9781853960338: £12.95

Subjects--Topical Terms:
Marketing.
Sales & marketing

Subjects--Index Terms: Marketing Techniques

Dewey Class. No.: 658.8

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