MARC details
000 -LEADER |
fixed length control field |
01640nam a2200445 a 4500 |
001 - CONTROL NUMBER |
control field |
BDZ0006503553 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
StDuBDS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20201215154322.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
041213s2005 enka f b 001|0|eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2005000148 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780749443061: |
Terms of availability |
£19.95 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0749443065 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
StDuBDS |
Language of cataloging |
eng |
Transcribing agency |
StDuBDS |
Modifying agency |
StDuBDSZ |
042 ## - AUTHENTICATION CODE |
Authentication code |
pcc |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
BUS |
Source |
ukslc |
072 #7 - SUBJECT CATEGORY CODE |
Subject category code |
KJSP |
Source |
thema |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
659.2072 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Watson, Tom, |
Dates associated with a name |
1950- |
9 (RLIN) |
84191 |
245 10 - TITLE STATEMENT |
Title |
Evaluating public relations : |
Remainder of title |
a best practice guide to public relations planning, research & evaluation / |
Statement of responsibility, etc. |
Tom Watson & Paul Noble. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
London : |
Name of publisher, distributor, etc. |
Kogan Page, |
Date of publication, distribution, etc. |
c2005. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
vii, 213 p. : |
Other physical details |
ill. ; |
Dimensions |
24 cm. |
500 ## - GENERAL NOTE |
General note |
CW808 |
500 ## - GENERAL NOTE |
General note |
CW123 |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references (p. 205-210) and index. |
590 ## - LOCAL NOTE (RLIN) |
a |
29.16 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public relations |
General subdivision |
Evaluation |
Form subdivision |
Case studies |
9 (RLIN) |
84192 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public relations |
General subdivision |
Evaluation |
9 (RLIN) |
84193 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public relations |
General subdivision |
Planning |
9 (RLIN) |
84194 |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public relations |
General subdivision |
Research |
9 (RLIN) |
84195 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Business and Management. |
Source of heading or term |
ukslc |
9 (RLIN) |
31536 |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public relations |
Source of heading or term |
thema |
9 (RLIN) |
84196 |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Noble, Paul, |
Dates associated with a name |
1955- |
9 (RLIN) |
84197 |
856 41 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
<a href="http://www.kogan-page.co.uk/bookdetails.aspx?ISBN=0749443065">http://www.kogan-page.co.uk/bookdetails.aspx?ISBN=0749443065</a> |
Link text |
Link to the PUBLISHER DESCRIPTION for this publication |
856 41 - ELECTRONIC LOCATION AND ACCESS |
Link text |
Send a message to library staff if access to this online resource is unavailable. |
Uniform Resource Identifier |
<a href="mailto:libdesk@itcarlow.ie?subject=Resource%20unavailable">mailto:libdesk@itcarlow.ie?subject=Resource%20unavailable</a> |
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) |
a |
170424 |
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
a |
.b10269332 |
b |
cgen |
c |
- |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Suppress in OPAC |
0 |
998 ## - LOCAL CONTROL INFORMATION (RLIN) |
Operator's initials, OID (RLIN) |
0 |
Cataloger's initials, CIN (RLIN) |
060124 |
First Date, FD (RLIN) |
m |
Local |
a |
-- |
- |
-- |
0 |