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Global marketing : (Record no. 35292)

MARC details
000 -LEADER
fixed length control field 01575cam a2200445 a 4500
001 - CONTROL NUMBER
control field 550554060
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190531160414.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 101106s2011 000 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2010009888
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273726227
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273726226
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273726227:
Terms of availability £45.99
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)550554060
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency YDX
-- UKM
-- YDXCP
-- BWK
-- CDX
-- U5D
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJVG
Source thema
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJS
Source thema
072 #7 - SUBJECT CATEGORY CODE
Subject category code KJK
Source thema
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.848
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Hollensen, Svend.
9 (RLIN) 27143
245 10 - TITLE STATEMENT
Title Global marketing :
Remainder of title a decision-oriented approach /
Statement of responsibility, etc. Svend Hollensen.
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Harlow, England ;
-- New York :
Name of publisher, distributor, etc. Financial Times Prentice Hall,
Date of publication, distribution, etc. 2011.
300 ## - PHYSICAL DESCRIPTION
Extent xliii, 756 p. :
Other physical details col. ill. ;
Dimensions 27 cm. ;
Accompanying material pbk.
500 ## - GENERAL NOTE
General note CW828, CW838
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
590 ## - LOCAL NOTE (RLIN)
a CW958
590 ## - LOCAL NOTE (RLIN)
a 51.71
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing.
9 (RLIN) 3610
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
Form subdivision Case studies
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business and Management.
Source of heading or term ukslc
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Multinationals
Source of heading or term thema
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales & marketing
Source of heading or term thema
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element International business
Source of heading or term thema
856 41 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="http://www.pearsoned.co.uk/HigherEducation/Booksby/Hollensen/">http://www.pearsoned.co.uk/HigherEducation/Booksby/Hollensen/</a>
Link text Link to the COMPANION WEBSITE for this publication.
856 41 - ELECTRONIC LOCATION AND ACCESS
Link text Send a message to library staff if access to this online resource is unavailable.
Uniform Resource Identifier <a href="mailto:libdesk@itcarlow.ie?subject=Resource%20unavailable">mailto:libdesk@itcarlow.ie?subject=Resource%20unavailable</a>
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN)
a 170322
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b10371588
b multi
c -
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Operator's initials, OID (RLIN) 0
Cataloger's initials, CIN (RLIN) 101106
First Date, FD (RLIN) m
Local a
-- -
-- 0
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Carlow Campus Library Carlow Campus Library General Lending 06/11/2010 51.71 15 10 658.848 63664 02/05/2018 27/04/2018 1 51.71 03/07/2017 General Lending
    Dewey Decimal Classification     Carlow Campus Library Carlow Campus Library General Lending 06/11/2010 51.71 16 19 658.848 63665 14/03/2018 09/03/2018 1 51.71 03/07/2017 General Lending
    Dewey Decimal Classification     Carlow Campus Library Carlow Campus Library General Lending 06/11/2010 51.71 28 16 658.848 63666 27/02/2020 04/02/2020 1 51.71 03/07/2017 General Lending
    Dewey Decimal Classification     Carlow Campus Library Carlow Campus Library General Lending 06/11/2010 51.71 29 22 658.848 63667 12/02/2020 04/02/2020 1 51.71 03/07/2017 General Lending
    Dewey Decimal Classification     Carlow Campus Library Carlow Campus Library Short Loan Collection 06/11/2010 51.71 11   658.848 63668 03/07/2017   1 51.71 03/07/2017 Short Loan Collection

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