MARC details
| 000 -LEADER |
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| fixed length control field |
05996cam a2200421 a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
557407081 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20201209145412.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
140106s2010 000 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2010010659 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
1412977800 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781412977807 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
1412977819 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781412977814 (pbk.) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781412977807: |
| Terms of availability |
£84.00 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
(OCoLC)557407081 |
| Canceled/invalid control number |
(OCoLC)754128176 |
| -- |
(OCoLC)757805794 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Language of cataloging |
eng |
| Transcribing agency |
DLC |
| Modifying agency |
YDXCP |
| -- |
C#P |
| -- |
BWX |
| -- |
CDX |
| -- |
IG# |
| -- |
VLB |
| -- |
MYPMP |
| -- |
IOJ |
| -- |
BDX |
| -- |
TULIB |
| -- |
OCLCF |
| 072 #7 - SUBJECT CATEGORY CODE |
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| Subject category code |
KJSP |
| Source |
thema |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
659.2 |
| 245 04 - TITLE STATEMENT |
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| Title |
The SAGE handbook of public relations / |
| Statement of responsibility, etc. |
edited by Robert L. Heath. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Los Angeles : |
| Name of publisher, distributor, etc. |
SAGE Publications, |
| Date of publication, distribution, etc. |
c2010. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xvii, 773 p. : |
| Other physical details |
ill. ; |
| Dimensions |
27 cm. ; |
| Accompanying material |
cased. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Rev. ed. of: Handbook of public relations. c2001. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
CW808 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and indexes. |
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
[PART 1: Mind, self and society] Public relations in the enactment of civil society / Maureen Taylor -- |
| Title |
Strategic management of communication : insights from the contingency theory of strategic conflict management / Augustine Pang, Yan Jin, Glen T. Cameron -- |
| -- |
Seeing the forest through the trees : the behavioral, strategic management paradigm in public relations and its future / Jeong-Nam Kim, Lan Ni -- |
| -- |
Cursed sisters : public relations and rhetoric / Øyvind Ihlen -- |
| -- |
Implications of complexity theory for public relations / David McKie -- |
| -- |
Publics and public relations : effecting change / Shirley Leitch, Judy Motion -- |
| -- |
Correspondence(s) to reality : a reconstructive approach to public relations / Günter Bentele -- |
| -- |
Dialogue as a basis for stakeholder engagement : defining and measuring the core competencies / Nigel M. de Bussy -- |
| -- |
"Making it real" : anthropological reflections on public relations, diplomacy, and rhetoric / Jacquie L'Etang -- |
| -- |
Social construction and public relations / Katerina Tsetsura -- |
| -- |
Public relations and power / Peter M. Smudde, Jeffrey L. Courtright -- |
| -- |
Power and public relations : paradoxes and programmatic thoughts / Robert L. Heath, Judy Motion, Shirley Leitch -- |
| -- |
"Race" in public relations / Lee Edwards -- |
| -- |
Toward an intersectionality theory of public relations / Jennifer Vardeman-Winter, Natalie T.J. Tindall -- |
| -- |
Does a public relations scholarship have a place in race? / Damion Waymer -- |
| -- |
Feminist scholarship and its contributions to public relations / Brenda J. Wrigley -- |
| -- |
Reflective management : seeing the organization as if from outside / Susanne Holmström -- |
| -- |
Symmetry and its critics : antecedents, prospects, and implications for symmetry in a postsymmetry era / |
| Statement of responsibility |
Robert E. Brown -- |
| Title |
Strategy, management, leadership, and public relations / Finn Frandsen, Winni Johansen -- |
| -- |
Reputation, communication, and the corporate brand / Peggy Simcic Brønn. |
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
[PART 2: The practice of public relations as change management] Use of research in public relations / Marcia W. DiStaso, Don W. Stacks -- |
| Title |
Reputation models, drivers, and measurement / Tom Watson -- |
| -- |
Come together : rise and fall of public relations organizations in the 20th century / Julie K. Henderson -- |
| -- |
Public relations identity : evolving from academic and practitioner partnerships / Bonita Dostal Neff -- |
| -- |
Relationship management projects public relations image : analysis of Living history and Dreams from my father / Gayle M. Pohl -- |
| -- |
Activism 2.0 / Michael F. Smith, Denise P. Ferguson -- |
| -- |
Activism in the 20th and 21st centuries / Pamela G. Bourland-Davis, William Thompson, F. Erik Brooks -- |
| -- |
Public relations practitioners and the leadership challenge / Bruce K. Berger, Juan Meng -- |
| -- |
Embedding issue management : from process to policy / Tony Jacques -- |
| -- |
Risk communication / Michael J. Palenchar -- |
| -- |
Community engagement and risk management / Katherine A. McComas -- |
| -- |
Crisis communication : a developing field / W. Timothy Coombs -- |
| -- |
Expanding the parameters of crisis communication : from chaos to renewal / Matthew W. Seeger, Timothy L. Sellnow, Robert L. Ulmer -- |
| -- |
Red Cross crisis communication in the wake of September 11, 2001 / kimberely A. Schwartz -- |
| -- |
Defining the relationship between public relations and marketing : public relations' most important challenge / James G. Hutton -- |
| -- |
Being public : publicity as public relations / Kirk Hallahan -- |
| -- |
Role of public relations in promoting healthy communities / Jeffrey K. Springston, Ruthann Weaver Lariscy -- |
| -- |
Community relations and corporate social responsibility / Robert L. Heath, Lan Ni -- |
| -- |
Nature of good in public relations : what should be its normative ethic? / Shannon A. Bowen -- |
| -- |
Military spokespeople and democracy : perspectives from two Israeli wars / Margalit Toledano -- |
| -- |
Sport public relations / Thomas E. Isaacson -- |
| -- |
Investor relations / Alexander V. Laskin -- |
| -- |
Public relations media / Kirk Hallahan -- |
| -- |
Directions in social media for professionals and scholars / Michael L. Kent. |
| 505 00 - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
[PART 3: Public relations as globalicity] Why culture is still essential in discussions about global public relations / Robert I. Wakefield -- |
| Title |
Local, national, and global challenges of public relations : a call for an anthropological approach to practicing public relations / Marina Vujnovic, Dean Kruckberg -- |
| -- |
Cross national conflict shifting : a transnational crisis perspective in global public relations / Juan-Carlos Molleda -- |
| -- |
Globalization and public relations : opportunities for growth and reformulation / |
| Statement of responsibility |
Krsihnamurthy Sriramesh -- |
| Title |
Reflections and concluding thoughts / Robert L. Heath -- |
| -- |
Reflections on the field / Elizabeth L. Toth. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Public relations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Public relations |
| Form subdivision |
Handbooks, manuals, etc |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Public relations |
| Source of heading or term |
thema |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Heath, Robert L. |
| Fuller form of name |
(Robert Lawrence), |
| Dates associated with a name |
1941- |
| 9 (RLIN) |
20269 |
| 730 0# - ADDED ENTRY--UNIFORM TITLE |
|---|
| Uniform title |
Handbook of public relations. |
| 902 ## - LOCAL DATA ELEMENT B, LDB (RLIN) |
|---|
| a |
161212 |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
|---|
| a |
.b10440549 |
| b |
cgen |
| c |
- |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Suppress in OPAC |
0 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| Operator's initials, OID (RLIN) |
0 |
| Cataloger's initials, CIN (RLIN) |
140106 |
| First Date, FD (RLIN) |
m |
| Local |
a |
| -- |
- |
| -- |
4 |