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Marketing management and strategy / Peter Doyle.
Material type:
TextPublication details: London : Prentice Hall Europe, 1997.Edition: 2nd edDescription: xvii, 465 p ill. ; 24 cm. pbkISBN: - 0132622394
- 9780132622394:
- 658.8
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| General Lending | Carlow Campus Library General Lending | 658.8 (Browse shelf(Opens below)) | 1 | Available | 41695 |
Includes bibliographical references and index.
20.00