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Marketing strategy : the challenge of the external environment / David Mercer.
Material type:
TextPublication details: London : SAGE, 1998.Description: viii, 325p. ; 25 cmISBN: - 9780761958758:
- 9780761958765:
- 0761958754
- 658.8
- .M452 1998
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| General Lending | Wexford Campus Library Wexford General Lending | 658.8 (Browse shelf(Opens below)) | 1 | Available | 48080 |
CW018
Includes bibliographical references and index.
35.00