E-business and e-commerce management : strategy, implementation and practice / Dave Chaffey.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9780273719601:
- 9780273719601 (pbk. : alk. paper)
- 0273719602 (pbk. : alk. paper)
- E-business and e-commerce management
- 658.054678
- .C472 2009
Item type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
General Lending | Wexford Campus Library Wexford General Lending | 658.054678 (Browse shelf(Opens below)) | Available | 61770 | |
General Lending | Wexford Campus Library Wexford General Lending | 658.054678 (Browse shelf(Opens below)) | Available | 61771 |
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CW018
Includes bibliographical references and index.
Introducing to e-business and e-commerce -- E-commerce fundamentals -- E-business infrastructure -- E-environment -- E-business strategy -- Supply chain management -- E-procurement -- E-marketing -- Customer relationship management -- Change management -- Analysis and design -- Implementation and maintenance.
45.41