The portable MBA in entrepreneurship / William D. Bygrave.
Material type:
TextSeries: Portable MBA seriesPublication details: New York : Wiley, c1994.Description: x, 468 p. : ill. ; 26 cmISBN: - 0471577804 (acidfree paper) :
- 9780471577805:
- 658.022
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| General Lending | Carlow Campus Library General Lending | 658.022 (Browse shelf(Opens below)) | 1 | Available | 24827 |
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Includes bibliographical references (p. 451-456) and index.
The entrepreneurial process -- Opportunity recognition : the search for higher-potential ventures -- Entry strategies -- Market opportunities and marketing -- Creating a successful business plan -- Financial projections : how to do them the right way -- Venture capital -- Debt and other forms of financing -- External assistance for startups and small businesses -- Legal and tax issues -- Intellectual property -- Franchising -- Harvesting -- Entrepreneurship economics.
18.86