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Word-of-mouth marketing / Jerry R. Wilson.

By:

Wilson, Jerry R

Material type: Text

Text

TextPublication details: New York : John Wiley, c1994.Description: xv, 256 p. : ill. ; 24 cmISBN:

0471008583 (pbk)
0471524956 (cloth)

Subject(s):

DDC classification:

658.812

Holdings ( 1 )
Title notes ( 2 )

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
General Lending	Carlow Campus Library General Lending	658.812 (Browse shelf(Opens below))	1	Available		25560

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Previous	658.812 Delivering quality service : balancing customer perceptions and expectations /	658.812 Front-line customer service : 15 keys to customer satisfaction /	658.812 Product plus : how product ₊ service = competitive advantage /	658.812 Word-of-mouth marketing /	658.812 Quality of service : making it really work /	658.812 Quality : from customer needs to customer satisfaction /	658.812 Best practices in customer service /	Next

Includes index.

11.95

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