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Consumer behaviour : behavioural aspects of marketing / Chris Rice.

By: Contributor(s): Material type: TextTextSeries: Marketing series (London, England). StudentPublication details: Oxford ; Boston : Butterworth-Heinemann, 1993.Description: viii, 414 p. : ill. ; 23 cmISBN:
  • 0750605499
  • 9780750605496:
Subject(s): DDC classification:
  • 658.8342
Holdings
Item type Current library Call number Copy number Status Date due Barcode
General Lending Carlow Campus Library General Lending 658.8342 (Browse shelf(Opens below)) 1 Available 24446

"Published on behalf of the Chartered Institute of Marketing."

Includes bibliographical references and indexes.

15.44

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