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Pricing for results : how to set prices*how to present prices*how to discount prices*how to negotiate prices /

Winkler, John.

Pricing for results : how to set prices*how to present prices*how to discount prices*how to negotiate prices / John Winkler. - Oxford : Butterworth-Heinemann, 1991. - viii,280pp ill.

Includes references.

0750601639


Marketing--Pricing.

658.816

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