Managerial economics and business strategy / Michael R. Baye.
Material type: TextSeries: McGraw-Hill series in economicsPublication details: New York : McGraw-Hill/Irwin, c2010.Edition: 7th edDescription: xxxii, 621 p. : ill. ; 24 cm. ; pbkISBN:- 9780073375960 (alk. paper)
- 0073375969 (alk. paper)
- 9780071267441 (pbk.)
- 0071267441 (pbk.)
- 9780073375960
- 338.5024658
Item type | Current library | Call number | Copy number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
General Lending | Carlow Campus Library General Lending | 338.5024658 (Browse shelf(Opens below)) | 1 | Available | 67695 | |
General Lending | Wexford Campus Library Wexford General Lending | 338.5024658 (Browse shelf(Opens below)) | 0 | Available | 82472 | |
General Lending | Wexford Campus Library Store - Ask Library Staff | 338.5024658 (Browse shelf(Opens below)) | 0 | Available | 61960 | |
General Lending | Wexford Campus Library Wexford General Lending | 338.5024658 (Browse shelf(Opens below)) | 0 | Available | 61961 | |
General Lending | Wexford Campus Library Wexford General Lending | 338.5024658 (Browse shelf(Opens below)) | 0 | Available | 61962 | |
General Lending | Wexford Campus Library Wexford General Lending | 338.5024658 (Browse shelf(Opens below)) | 0 | Available | 61963 | |
General Lending | Wexford Campus Library Store - Ask Library Staff | 338.5024658 (Browse shelf(Opens below)) | 0 | Available | 61964 |
Browsing Wexford Campus Library shelves, Shelving location: Store - Ask Library Staff Close shelf browser (Hides shelf browser)
338.4791 Travel and tourism marketing techniques / | 338.4791 The business of tourism / | 338.5024658 Principles of business economics / | 338.5024658 Managerial economics and business strategy / | 338.5024658 Managerial economics and business strategy / | 338.6048 The competitive advantage of nations / | 338.76 The Kerry way : the history of Kerry Group, 1972-2000 / |
CW017
Includes bibliographical references and indexes.
Fundamentals of managerial economics -- market forces: demand and supply -- quantitative demand analysis -- the theory of individual behaviour -- the production process and costs -- the organization of the firm -- the nature of industry -- managing in competitive, monopolistic, and monopolistically competitive markets -- basic oligopoly models -- game theory: inside oligopoly -- pricing strategies for firms with market power -- the economics of information -- advanced topics in business strategy -- a manager's guide to government in the marketplace -- challenges at time warner:
53.74