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The fundamentals and practice of marketing / John Wilmshurst. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Heinemann, 1984 (1985 printing)
Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.8.
The fundamentals of advertising / John Wilmshurst. by
Material type: Text Text
Publication details: London : Published on behalf of the Institute of Marketing and the CAM Foundation, 1985
Availability: Items available for loan: Carlow Campus Library (1)Call number: 659.1.
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