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Behavioural aspects of marketing / Keith C. Williams. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Heinemann, 1981
Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.8. Wicklow Campus Library (1)Call number: 658.8.
The fundamentals and practice of marketing / John Wilmshurst. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Heinemann, 1984 (1985 printing)
Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.8.
Management controls and marketing planning / R. M. S. Wilson. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Published on behalf of the Institute of Marketing and the CAM Foundation [by] Heinemann, 1979
Availability: Items available for loan: Wexford Campus Library (1)Call number: 658.8.
Marketing plans : how to prepare them, how to use them / Malcolm H.B. McDonald. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Published on behalf of the Institute of Marketing and the CAM Foundation [by] Heinemann, 1984
Availability: Items available for loan: Wexford Campus Library (1)Call number: 658.802.
Case studies in international marketing / edited by Peter Doyle and Norman A. Hart. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Published on behalf of the CAM Foundation and the Institute of Marketing [by] Heinemann, 1982
Availability: Items available for loan: Carlow Campus Library (3)Call number: 658.848, ...
The Practice of advertising / edited by Norman A. Hart and James O'Connor. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Heinemann on behalf of the CAM Foundation and the Institute of Marketing, 1983
Availability: Items available for loan: Carlow Campus Library (1)Call number: 659.1.
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