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		Strategic industrial marketing. by Chisnall, Peter M Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Prentice Hall, 1989 Availability: Items available for loan: Carlow Campus Library (2)Call number: 658.8, ... Place hold Place recall Add to cart (remove)
		Strategic market planning : the pursuit of competitive advantage / George S. Day. by Day, George S Material type: Text; Format: print ; Literary form: Not fiction Publication details: St. Paul : West Pub. Co., c1984 Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.4012. Place hold Place recall Add to cart (remove)
		Marketing judo : building your business using brains not budget / John Barnes and Richard Richardson. by Barnes, John Richardson, Richard Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publication details: London : Prentice Hall Business, 2003 Availability: Items available for loan: Carlow Campus Library (3)Call number: 658.8, ... Wexford Campus Library (1)Call number: 658.8. Wicklow Campus Library (1)Call number: 658.8. Place hold Place recall Add to cart (remove)
		Mining the Web : transforming customer data into customer value / Gordon S. Linoff, Michael J.A. Berry. by Linoff, Gordon Berry, Michael J. A Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : John Wiley & Sons, c2001 Online access: Contributor biographical information Publisher description Table of contents Availability: Items available for loan: Carlow Campus Library (1)Call number: 006.312. Place hold Place recall Add to cart (remove)
		Consumer behavior and managerial decision making / Frank R. Kardes. by Kardes, Frank R Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002 Online access: Link to the COMPANION WEBSITE for this publication Send a message to library staff if access to this online resource is unavailable. Availability: Items available for loan: Carlow Campus Library (2)Call number: 658.8342, ... Place hold Place recall Add to cart (remove)
		Market segmentation : a step-by-step approach to creating profitable market segments / Malcolm McDonald and Ian Dunbar ; foreword by Sir Colin Marshall. by McDonald, Malcolm Dunbar, Ian, 1951- Material type: Text Publication details: Basingstoke : Macmillan Business, 1995 Availability: Items available for loan: Wexford Campus Library (1)Call number: 658.802. Place hold Place recall Add to cart (remove)
		Global brand strategy : world-wise marketing in the age of branding / Jan-Benedict Steenkamp. by Steenkamp, Jan-Benedict E. M Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Palgrave Macmillan [2017] Availability: Items available for loan: Carlow Campus Library (1)Call number: 658.827. Place hold Place recall Add to cart (remove)
		Managing sustainable business : an executive education case and textbook / Gilbert G. Lenssen, N. Craig Smith, editors. by Lenssen, Gilbert Smith, N. Craig, 1958- Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Dordrecht, The Netherlands : Springer, [2019] Availability: Items available for loan: Carlow Campus Library (2)Call number: 658.4, ... Place hold Place recall Add to cart (remove)

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